Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or purchase from pitex.lt (hereinafter referred to as the "Site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your Internet browser, IP address, time zone, and some of the cookies installed on your device. In addition, as you navigate the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect device information using the following technologies:
- "Cookies" are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
- Log files track actions taken on the website and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse a website.

Additionally, when you purchase or attempt to purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we refer to “personal information” in this privacy policy, we are referring to both device information and order information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the order information we collect generally to fulfill all orders placed on the Site (including processing payment information, arranging for delivery, and providing invoices and/or order confirmations). We also use this order information to:
- Communicate with you;
- Check our orders for potential risks or fraud;
- If you comply with the preferences you have shared with us, to provide you with information or advertising related to our products or services.

We use the device information we collect to help us identify potential risks and fraud (in particular your IP address), and to generally improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the Website and to measure the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your personal information with third parties to help us use your personal information as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the site. You can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, respond to a subpoena, search warrant or other lawful request for information, or otherwise protect our rights.

BEHAVIORAL ADVERTISING

As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/.

NOT FOLLOWING
Please note that we do not change our website data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. To exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, we would like to note that we process your information in order to perform contracts we may have with you (for example, if you place an order through the Site) or otherwise pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA STORAGE

When you place an order through the Site, we will retain your order information unless and until you ask us to delete this information.

CHANGES

We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have any questions or would like to file a complaint, please contact us by email at info@pitex.lt or by email at the information below:
Pitex
Pramonės ave. 23, 51287 Kaunas, Lithuania (UAB "Pitextile")